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Portfolio

The proof is in the writing

Final Drafts

You’re here because you want to see my writebrain in action. Welcome!

Below you’ll find a complete funnel copy as well as individual copy assets. This does not include my entire portfolio as some clients elected not to share their assets for privacy reasons. 

If you have any questions, reach out at any time!

TESTIMONIALS

Sales Pages Case Studies

Self Development Program

Aarti, a personal development and soft skills coach, needed a sales page to launch her new program. Aarti had a very distinct brand voice. Her tone needed to radiate elegance and femininity.

I positioned her headlines and copy to read more like a sophisticated novella than a sales page. She didn't want to use any scarcity techniques, so I relied heavily on the benefits of her program to paint a picture of the possible transformation.

the program

Content Creator & Influencer Course

Bong, a content creator and influencer coach, needed a sales page to introduce her first mastercourse. Bong values transparency and empowers her audience to turn their wild dreams and passions into income.

I positioned her sales page with straight-forward information and simple headlines to convey her message to honor her no-fluff energy. She was able to secure 23 members and $22k in revenue during her first launch.

the course

Social Work Summit

Chrissie, a social work consultant and coach, needed a short-form, evergreen sales page for her summit. Due to her ongoing marketing efforts, her audience was already quite familiar with her offers and approachable personality.

I created a sales page with a minimal indoctrination section, clear headlines, and straight-forward copy to accommodate her warm/hot audience.

This sales page helped her with $13,600 in launch sales.

the summit

Adult Traveling Membership

Julie is a woman who loves to travel. She realized that women over 50 needed more support when traveling the world. Julie needed a sales page that showcased that these women can travel safely and confidently.

I created a short-form sales page to sell her membership. It speaks to the challenges these women face, but I almost talked about the possibilities of a better travel experience if they had support in their later years.

the membership
sales page service

Emails Case Studies

5-Part Welcome/Nurture Emails

Julie, an adult travel service provider, needed a 5-part email sequence. She needed to welcome and nurture her audience from the waitlist to signing up for her membership.

These emails welcomed each subscriber before using storytelling to build interest for sign-ups. Because Julie was interested in writing her own emails, I provided a one-page insight into the strategy of her 5 emails as well as 5 ideas for follow-up emails.

the welcome/nurture

3 Pre-Pre Launch Emails

The Launch Squad is a creative communications agency.

They were preparing to launch a new program and needed to start warming up their audience.

These are 3 of the 6 emails I wrote for the pre-pre-launch of their offer. Each included 2 subject lines, 2 preview lines, and a strategic (interest-building) and personable body copy.

the pre-launch

Freebie to Sales Pitch Emails

Mindy, a personal power coach, needed an 8-part email sequence.

Mindy’s marketing funnel included a lead magnet, so the first email needed to be an autoresponder.

These emails nurtured her audience with content-based emails before we shared Mindy’s story and soft pitched her core offer (the sales page would do the "hard" selling thereafter).

freebie to sales

5 of 10 Part Sales Emails

Harleny is a career coach who needed to transition her audience from waitlist to membership pitch.

I created a momentum-building strategy through transformational and personal content. I provided send date suggestions to warm up her audience for the pitch because she hadn't emailed them in weeks.

These are 5 of the 10 emails I send. Harleny was able to sign 10 clients in 30 days between these emails and the sales page I wrote.

the sales
emails service

More Samples

Marketing/Copywriting Funnel

These assets were created as sample portfolio pieces during my enrollment in the Copy Posse Launch Pad, an 8-week live coaching program led by expert copywriter Alex Cattoni.

In this project portfolio, you’ll find an executive summary and a series of copywriting samples for the Digital Product Launch Workshop. This includes:
• Facebook Ads (5)
• Landing page (1)
• Welcome emails (4)
• Sales emails (6)
• Sales page (1)

the funnel

CMO Website Copy

Claire, a Chief Marketing Officer, needed 3 pages of website copy: home, services, and about. Claire wanted her website copy to be clear and to the point.

Page goals:
• Homepage: made sure her target audience knew they were in the right place.
• Services page: highlighted her audience's challenges briefly before mentioning her offer as well as some qualifiers.
• About page: focused on building her authority by sharing her background.

3 web pages

Intuitive Coach Homepage

Miana, an intuitive branding coach, needed website copy to help her sell her services.

We worked on her messaging strategy beforehand, so I had a lot to work with in terms of her messaging and copy.

Here's the first iteration of her homepage featuring 5 sections: a hero, indoctrination, mini about, services introduction, and resource list.

home page
all services

the writebrained pro

Irie - it's Nadia!

I craft creative copywriting, intentional messaging strategies and guides for small businesses.

I’m an off-the-grid, tryna homestead Jamaican-born woman who loves her family, self-development, the beach, and vegan food.

I can’t wait to write your signature message and copy!

Join these business owners who made the investment!

Spirituality Influencer, Coach & Course Creator
Womb Wellness Coach
Intuitive Brand Coach & Copywriter
Mental Fitness Coach
Breakup Coach & Course Creator
Panel Moderator, Speaker, & Coach

Social Workers
Launch Agency
Vegan Food Restaurant
Professional Listener
Psychology
B2B SaaS & Hotel
Crystal Shop (e-comm)
Conscious Clothing Store (e-comm)

COURSE CREATION AGENCY
Self Development & Lifestyle Coach
Birthing Coach
Influencer & Content Creator
Bookkeeping & Accounting Coach

AD AGENCIES
Diet & Wellness
Psychology
Real Estate

BUSINESS COACHING AGENCY
Adult Travel
Chief Marketing Officer (CMO)
Training Trainers
Pet Care

Copy & Branding Resources

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Email Nurture Promptbook​

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Get 3 months worth of email content ideas! That's 12 strategic, nurturing email ideas to get you started write from the beginning.

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Freebie to Sales Email Sequence Workbook

Email Sequence Workbook

$ 4 9

Get the comprehensive workbook that walks you through the entire email copywriting process, from delivering your freebie to nurturing interest in your core offer.

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FREE Copywriting & Brand Messaging Bundle

Sign up to download this magical marketing starter pack with a brand messaging workbook, home page guide, email sequence outline, sales page blueprint, and more!

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